Alex Crawford Acuity


Alex joined Acuity Advisors in October 2023, bringing five years of corporate finance experience. Alex is a Chartered Accountant having trained at EY before joining the transactions services team at FTI Consulting.

Prior to joining Acuity, Alex worked for two years on sell-side and buy-side deals across the media and technology sectors at WY Partners. Alex holds a history degree from University College London.

“We hired Q Advisors and Acuity Advisors for their deep knowledge of the cloud and managed services sectors, particularly around Contact Center and UCaaS, and their ability to understand the strategy of all the global players in the space. We are excited for our new relationship with Gamma and could not be more pleased with the financial and strategic outcome for Mission Labs, our stakeholders, and employees. It was great working with advisors who listened to our objectives, first and foremost, and were able to secure an industry-leading multiple for our business.”

CEO and Founder, Mission Labs


Outside of work, Alex can be found on the golf course, in the gym or watching test match cricket. Beyond sports he is a keen cook and enjoys travelling.



Acuity advises Macquarie Capital and Tiger Infrastructure backed Voneus, on its acquisition of the trade and assets of Broadway Partners

Acuity advise Mondago on its strategic investment from Akixi

Acuity acts as lead advisor to Pure IP on its sale to BCM One

Acuity advises Qube GB on its sale to ICG-backed Circet

Acuity advises Spring Fibre on its £155 million funding from River and Mercantile

Acuity advises Lothian Broadband Group on its £20 million cornerstone funding from The Scottish National Investment Bank

Acuity advise Broadway Partners on its £145 million funding from Downing LLP

Acuity & Q Advisors Represent Mission Labs in Its Acquisition by Gamma Communications

Acuity advises LDC on investment into network performance & security specialist Phoenix Datacom

Foresight completes investment into Lightning Fibre to bring hyperfast broadband connectivity to the South East

Windsor Telecom accelerates growth

Acuity advises US-based MEI Wet Processing Systems and Services LLC on their sale to PE-backed RENA Technologies GmbH

Acuity secures investment from FPE Capital in Kallik, a leading provider of Labelling and Artwork Management SaaS solutions to the Medical Device, Pharmaceutical and Chemical Sectors

Acuity advises Community Fibre on their £50m funding boost from RPMI and Amber Infrastructure

Acuity advised Call Flow on their €30m investment to bring full-fibre broadband to further small towns in South East England

Acuity advises CommuniGator on cross-border sale to Spotler

Ncam Technologies Limited secures investment from YFM Equity Partners

TrueSpeed Communications Ltd secures funding from Aviva plc

Merger of Sub10 Systems with Fastback Networks

Sale of 3V Transaction Services Limited to SafeCharge